If a behavior produces a consequence of value to a dog or other animal, that behavior will continue and even strengthen. It is so easy to reinforce behaviors in our pets that we don’t want to see without even realizing we are doing it. Sometimes that reinforcement is coming from the environment (such as sensory, tactile or social reinforcement). Always know that if you are dealing with an ongoing behavior issue, something is occurring after it to give that behavior value.

Are you REALLY using positive reinforcement in your dog training?
You may think you are using positive reinforcement, but if your dog or other pet is not motivated to do more of the behavior, then you may not be reinforcing the behavior.





